Like all things, the creative field of arts and theatre are moving up the ladder of marketing developments, too. This year, artists and advocates are eagerly looking forward to the hippest and tech-savvy trends for studio owners and dance teachers.
To stay relevant and cool in an industry that is constantly morphing, dance studio businesses and teachers should read up on these marketing trends and figure out how to adapt the same to their dance dynamics and studio experience. Now is a great time to go with the energy and flow of the rest of the pack.
Going Mobile Ready
The trend of going online and being mobile-ready is not only hitting ad agencies and IT firms. This year, it’s taking a strong hold on dance studios with software and apps that allow businesses to save time and money, while increasing revenues and consistently providing exceptional customer service.
Set Up a Virtual Stage
This year, we are witnessing more and more studios setting up their own stage online. They are showing off their studio’s culture and experience over the Internet. It’s time to try out new things and experiment with hashtags; run ads that coincide with your niche and stretch your potential across various platforms.
Telling a brand’s story is an offbeat trend across all areas of marketing and business developments. For companies banking on theatrical arts, this is helpful and easy to take advantage of. Tell your dance studio story. Focus on a philosophy or culture that stands out and is not so easy to imitate.
Managing and handling a studio is exciting with the flurry of trends going around. Pick which can go well with your brand and focus on enhancing experience and service. The industry of arts and dance is evolving and is moving on to greater heights. Take flight with the pack, but remember to stand out just as well.