Every year, a lot of families travel in groups. Year round, there are also many millennial travelers looking for the next big adventure. And these demographics are all looking for hotels to stay in. If you own a hotel or a chain of hotels, here are some tips on how to entice more people to stay in your hotel.
Use social media to attract millennial travelers
Millennial travelers are all about social media. This means they do their online search for hotels first way before they even make an inquiry. They would not only search the hotel’s website, but they would also search traveler reviews, the social media accounts, and blog reviews. So you need to improve your hotel SEO services to capture this lucrative market. And remember, it’s all about personal branding. So make sure that all your digital marketing initiatives are in sync.
Partner with nearby tourist attractions
Logistics is one of many fundamental concerns of people who travel, especially when it’s a big family vacation. Shuffling grandparents and toddlers from one place to another is never easy. So make it easy for your guests. Partner with nearby tourist attractions and a local transportation company and offer tour packages that will take care of the logistics. Most families who travel together will grab the opportunity to let other people handle the logistics so they can enjoy the vacation too.
Offer competitive rates and perks
If you’re one of the hotels near tourist attractions, you have to compete with so many hotels to get visitors. So make sure you don’t just offer competitive rates but also perks. How about free buffet breakfast or free laundry services? These may be simple, but they can go a long way in attracting visitors to stay at your hotel and keep coming back.
The key thing you need to remember is that you need to make it worth their while. Make them remember why they chose to stay in your hotel in the first place. This is the key to getting repeat customers.